Privacy Policy

Prolific operates a licensed cannabis dispensary in Allston, Massachusetts. We are committed to protecting your privacy and handling your personal information responsibly.

1. Information We Collect

We collect information when you:

• Create an account or place orders
• Subscribe to SMS or email notifications
• Contact customer support
• Visit our dispensary

This includes: contact information, account details, age verification (required by law), purchase history, payment information, and communication preferences.

We also collect certain information automatically when you visit our website, including through cookies and similar technologies: your device and browser type, IP address, approximate location, pages viewed, links clicked, the site you came from, and other usage and interaction data. See “Cookies, Analytics & Advertising” below.

2. How We Use Your Information

• Process and fulfill orders
• Send order confirmations and updates via SMS/email
• Verify age and identity (required by Massachusetts law)
• Maintain required regulatory records
• Provide customer support
• Measure and improve our website and services
• Deliver and measure advertising, including interest-based (targeted) advertising

3. SMS Communications

If you opt in to SMS notifications:

• Frequency: 2-3 messages per order
• Opt-Out: Reply STOP to any message
• Help: Reply HELP or call (617) 360-7710
• Costs: Message and data rates may apply

4. Information Sharing

We share personal information with:

• Service providers who help us operate (e.g., Flowhub, Telnyx, Resend, payment processors)
• Advertising and analytics partners who help us understand how our site is used and deliver and measure advertising — including a tag management service (Google Tag Manager) and our advertising vendor
• Legal and regulatory authorities when required by law

We do not sell your personal information for money. However, our use of advertising partners may involve the “sharing” or “sale” of certain online identifiers and activity data as those terms are defined under some state privacy laws. You can opt out — see “Cookies, Analytics & Advertising” below.

5. Cookies, Analytics & Advertising

Our website uses cookies and similar technologies, including Google Tag Manager, to manage analytics and advertising tags. These help us understand how visitors use our site and support our marketing, including interest-based advertising. This may involve sharing online identifiers (such as cookie IDs, device identifiers, and IP address) and activity data with our advertising and analytics partners. Because cannabis advertising is regulated in Massachusetts, our advertising is intended only for audiences 21 and older.

Your privacy choices. You can limit this in several ways:

• Adjust or block cookies in your browser settings, and use your device’s ad-personalization controls
• Opt out of interest-based advertising through industry tools at optout.aboutads.info (DAA) and optout.networkadvertising.org (NAI)
• Email privacy@prolificcannabis.com to ask that we not use your information for targeted advertising or its “sale”/“sharing,” and we will honor your request
• We are adding support for recognized browser opt-out preference signals (such as Global Privacy Control) and will honor them where required by applicable law

6. Data Security

We implement encryption, secure authentication, regular audits, and PCI DSS compliance to protect your information.

7. Your Rights

You can:

• Access and update your information
• Request deletion (subject to legal requirements)
• Opt out of SMS (reply STOP) or email (click unsubscribe)
• Opt out of targeted advertising and the “sale”/“sharing” of your information (see Section 5)
• Control cookies via browser settings

Depending on where you live, you may have additional rights under your state’s privacy law. Contact privacy@prolificcannabis.com to exercise them.

8. Age Requirements

Our services are only available to individuals 21 years or older, as required by Massachusetts law.

9. Contact Us